Q&A-Session zur Masterclass Pharma Omnichannel

Uwe Spitzmüller gibt am 23. November einen Überblick, was Sie in der Masterclass Pharma Omnichannel von April–Juni 2024 an Inhalten erwartet, wie der Kurs abläuft und beantwortet alle offenen Fragen.

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Q&A-Session am 23. November 2023

Die Weiterbildung für Pharma Brand Manager:innen

Masterclass Pharma Omnichannel

„Eine vollumfassende Betrachtung von Strategie bis zur Umsetzung ...“

Secure space now
April Juni 2024
899,00 € + VAT

Das steckt in der Masterclass Pharma Omnichannel

7 video learning modules published weekly

4 live Q&A sessions that are also recorded

Optimal for Pharma
Brand Manager:innen

Uwe Spitzmüller

Your speaker

Uwe Spitzmüller is a partner at Spirit Link and has been advising pharmaceutical companies on the introduction and implementation of omnichannel strategies for over 10 years. He knows exactly what of the common omnichannel concepts really works and what doesn't pass the everyday test.

This omnichannel content awaits you

Module
1

Theory & Practice

The Omnichannel Idea in Theory and 11 Success Factors for Practice
Module
2

Concept

The path from brand strategy to concrete omnichannel concept
Module
3

Typical strategies

Typical pharma communication tasks and how they are implemented with omnichannel approaches
Module
4

Technology

The technical tools of the trade that are really needed
Module
5

Content & Budget

Create content efficiently with the content plan
Module
6

Team

Organize the team so that all cogs mesh well together
Module
7

Success measurement

Define goals, measure success and contribute to business success
Calendar

Become Omnichannel Expert:in

Die nächste Masterclass läuft von April–Juni 2024

899,00 € + VAT
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Jetzt Ihren Platz für 2024 sichern

What previous participants have to say

For employees who are new to pharmaceutical marketing, I think the course is brilliant.
Manager Customer Relations
5 stars
I liked the comprehensive view of the topic from strategy to implementation. The toolkits and the prepared materials for download were also good.
Omnichannel Manager
4.5 stars
A good course structure. I liked the short summary at the beginning of each session. Uwe led very well through the course - it was easy to follow. The additional material and the literature tips are very valuable.
Medical Process Excellence Specialist
5 stars
The structure of the course is good. The support materials are extremely practical and helpful, and can be integrated into daily business.
Senior Product Manager
5 stars
The option of personal exchange in the Q&A sessions is extremely valuable.
Product Manager
5 stars
Super base! ... even for someone who has been dealing with the topic for a long time, there are good reminders and food for thought, so as not to forget basic things.
Senior Product Manager
4.5 stars
The course is designed to be entertaining, despite longer duration. Very relevant content. Very clear recommendations for action. I have never heard what omnichannel is - especially in pharma - in such a clear and understandable way.
Head of Commercial
5 stars
The content is presented in a very professional yet relaxed manner. I like the way the course is divided into modules that build on each other.  
Senior Associate
4 stars

Jetzt Platz für 2024 sichern!

Masterclass Pharma Omnichannel

Die Anmeldung ist leider noch nicht geöffnet. Wenn Sie an einem Paketangebot für Ihr Team interessiert sind oder sich für den nächsten Kurs vormerken wollen, melden Sie sich gerne bei uns: omnichannel@spiritlink.de

Unfortunately, registration for the current course is closed. The next Masterclass is scheduled to start in spring 2024. If you are interested in a package deal for your team or would like to pre-register for the next course, please contact us: omnichannel@spiritlink.de

Der nächste Kurs läuft ab April 2024 und kostet 899,00 € + MwSt pro Teilnehmer:in. Wenn Sie an einem Paketangebot für Ihr Team (ab fünf Personen) interessiert sind, melden Sie sich gerne bei uns: omnichannel@spiritlink.de

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Frequently asked questions

If your question is not answered here, feel free to contact us directly: omnichannel@spiritlink.de

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About Omnichannel

Omnichannel communication is about playing out the right messages at the right time to the right target groups in order to achieve communication goals. In the pharmaceutical industry, this communication strategy has been used for many years, even though it may have been called something else in the past (e.g., multichannel).

About Spirit Link

Spirit Link is one of the leading agencies for healthcare marketing communications in Germany. With over 60 experts, we have been advising companies on the introduction and implementation of omnichannel communication for more than 20 years. Here you can find information about our other services, our team and project examples.

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