Masterclass Pharma Omnichannel

Further training for pharma brand managers

"A fully comprehensive look from strategy to implementation ..."

Secure space now
March – June 2027
999,00 € + VAT

What's in the Masterclass Pharma Omnichannel

8 video learning modules that you can watch on demand

4 live Q&A sessions that are also recorded

Toolkits and materials that you can use directly in practice

Your speaker

Uwe Spitzmüller is a partner at Spirit Link and has been advising pharmaceutical companies on the introduction and implementation of omnichannel strategies for over 15 years. He knows exactly which of the current omnichannel concepts really work and which do not pass the everyday test.

This omnichannel content awaits you

Module
1

Theory & Practice

The Omnichannel Idea in Theory and 11 Success Factors for Practice
Module
2

Concept

The path from brand strategy to concrete omnichannel concept
Module
3

Typical strategies

Typical pharma communication tasks and how they are implemented with omnichannel approaches
Module
4

Technology

The technical tools of the trade that are really needed
Module
5

Content & Budget

Create content efficiently with the content plan
Module
6

Artificial intelligence

What works with AI in everyday omnichannel work and what doesn't
Module
7

Team

Organize the team so that all cogs mesh well together
Module
8

Success measurement

Define goals, measure success and contribute to business success
Secure space now

The next masterclass begins in March 2027.

999,00 € + VAT

What previous participants have to say

4.8 out of 5 // 8 reviews

The course is designed to be entertaining, despite longer duration. Very relevant content. Very clear recommendations for action. I have never heard what omnichannel is - especially in pharma - in such a clear and understandable way.
Head of Commercial
5 stars
The content is presented in a very professional yet relaxed manner. I like the way the course is divided into modules that build on each other.  
Senior Associate
4.5 stars
For employees who are new to pharmaceutical marketing, I think the course is brilliant.
Manager Customer Relations
5 stars
I liked the comprehensive view of the topic from strategy to implementation. The toolkits and the prepared materials for download were also good.
Omnichannel Manager
4.5 stars
A good course structure. I liked the short summary at the beginning of each session. Uwe led very well through the course - it was easy to follow. The additional material and the literature tips are very valuable.
Medical Process Excellence Specialist
5 stars
The structure of the course is good. The support materials are extremely practical and helpful, and can be integrated into daily business.
Senior Product Manager
5 stars
The option of personal exchange in the Q&A sessions is extremely valuable.
Product Manager
5 stars
Super base! ... even for someone who has been dealing with the topic for a long time, there are good reminders and food for thought, so as not to forget basic things.
Senior Product Manager
4.5 stars

The Masterclass at a glance

Registration // Starting in March 2027

Pharma Omnichannel Masterclass

Unfortunately, registration is not yet open. If you are interested in a package offer for your team or would like to pre-register for the next course, please contact us: omnichannel@spiritlink.de

Unfortunately, registration is currently closed. The next masterclass is expected to start in spring 2026. If you are interested in an offer for your team or would like to register for the next course, please contact us: omnichannel@spiritlink.de

€999.00 + VAT per participant. Payment is conveniently made by invoice.

Here's How the Registration Process Works

  1. 1

    Confirmation

    We'll get back to you within a few business days. Together, we'll figure out what you need.

  2. 2

    Access to the Course

    After that, you'll have direct access to the course platform and the practical case study.

  3. 3

    Launch in March 2027

    The modules will be released according to schedule, and the live Q&As will take place on set dates.

    Download schedule

Any questions before we begin?

Uwe Spitzmüller

Uwe Spitzmüller is happy to provide advice on your ongoing omnichannel projects, even before the course begins.

Step 1 of 5

How many seats do you need?

Register on your own or reserve spots for your team right away.

Please select an option.

Number of seats

2 × 999.00 €€1,998.00 + tax

How would you like us to address you?

So we know who we're talking to.

Please enter your first name.

Please enter your last name.

How can we reach you?

For questions, quotes, and invoices.

Please enter a valid email address.

For which company?

So that we can issue the quote or invoice correctly.

Please specify the company.

For pharmaceutical employees only.

Who else is participating besides you?

Optional. You can also submit the names later.

Is everything okay?

Please take a moment to review your information. Then your registration will be on its way.

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Total€999.00 + VAT

No payment is due at this time. You will receive a quote or an invoice from us.

What do you need to make a reservation?

Your registration is binding. If something comes up, we'll find a solution.

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Thank you very much!

We have received your registration. Here's what happens next:

  1. 1

    We'll be in touch

    Our team will get back to you within a few business days. Together, we'll determine what you need.

  2. 2

    Access to the Course

    After that, you'll have direct access to the course platform and the practical case study.

  3. 3

    Launch in March 2027

    The modules will be released according to schedule, and the live Q&As will take place on set dates.

    Download schedule
Unfortunately, that didn't work. Please try again or email us at omnichannel@spiritlink.de.

Frequently asked questions

For pharmaceutical industry professionals involved in omnichannel communication, such as those in brand management or medical marketing. Unfortunately, employees of agencies or consulting firms are not eligible to participate.

8 video learning modules, which will be released on a scheduled basis, and 4 live Q&As with Uwe Spitzmüller, which will also be recorded. In addition, there is a real-world case study that you can read before the course begins, as well as supplementary materials to support your day-to-day work.

About 1 to 2 hours per module: approximately 30 to 50 minutes of video, plus the accompanying materials and your questions for the Q&A session. Each Q&A session lasts one hour. All content is available to you for the duration of the course and for up to one month after the course ends.

€999.00 + VAT per participant. You pay by invoice; there is no charge at the time of registration. Upon request, you can receive a written quote in advance, e.g., for your purchase.

Yes. On the form, select “For my team” and the number of spots. You can submit the names now or provide them later. For larger teams, we’d be happy to create a customized package for you—including, if needed, a separate course with a customized schedule. We’ll coordinate this with you and your team.

After you register, our team will contact you within a few business days to determine whether you need a quote or the invoice right away. We will then activate your access to the course platform.

Just get in touch with us—together we'll find a solution. You can easily transfer your spot to a colleague. Alternatively, you can enroll in a later course.

Please feel free to contact us. Uwe Spitzmüller is available to answer any questions you may have about ongoing omnichannel projects—even before the course begins— by phone or email.

About Omnichannel

Omnichannel communication is about playing out the right messages at the right time to the right target groups in order to achieve communication goals. In the pharmaceutical industry, this communication strategy has been used for many years, even though it may have been called something else in the past (e.g., multichannel).

About Spirit Link

Spirit Link is one of the leading agencies for healthcare marketing communications in Germany. With over 60 experts, we have been advising companies on the introduction and implementation of omnichannel communication for more than 20 years. Here you can find information about our other services, our team and project examples.

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